What’s Good for the Customer Is Good For the Seller: Activating Sensemaking To Guide Sellers to Information
Sales organizations have made great strides in creating digital repositories for enablement content and tools. Most surveyed heads of sales and senior sales leaders (66%) report their organization has a centralized location for sellers to find sales content and/or tools, yet 38% of respondents also report that sellers have moderate to extreme difficulty accessing these […]
Environmental Sustainability in 2023 Requires Intentional Action in Energy
When business faces crisis or uncertainty, there is inevitably handwringing around what this means for sustainability. Will sustainability strategies take a backseat, as executives focus on staying afloat in the immediate term? Recent history is mixed: there was a general deprioritization of sustainability following the 2008 financial crisis, yet the COVID crisis brought a renewed […]